Carbon

Carbon

Carbon

Carbon

The enrichment platform that unlocks the full potential of user data

The enrichment platform that unlocks the full potential of user data

The enrichment platform that unlocks the full potential of user data

The enrichment platform that unlocks the full potential of user data

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problem

Organizations grapple with maximizing the potential of their first-party consumer data due to limited real-world signals and privacy concerns. Current data sets often lack diversity, hindering a comprehensive understanding of user behavior. There's a clear need for a solution that uses powerful AI within a privacy-led framework to seamlessly integrate unique real-world signals with first-party data. Bridging the gap between existing data limitations and the potential for a holistic understanding of user behavior while adhering to strict privacy standards is a pressing challenge.

solution

Addressing the limitations of current data sets, our solution employs powerful AI within a privacy-led framework. It seamlessly integrates unique real-world signals with first-party data, offering organizations a comprehensive understanding of user behavior. This approach bridges the gap between existing data constraints and the potential for holistic insights, all while maintaining strict privacy standards.

problem

Organizations grapple with maximizing the potential of their first-party consumer data due to limited real-world signals and privacy concerns. Current data sets often lack diversity, hindering a comprehensive understanding of user behavior. There's a clear need for a solution that uses powerful AI within a privacy-led framework to seamlessly integrate unique real-world signals with first-party data. Bridging the gap between existing data limitations and the potential for a holistic understanding of user behavior while adhering to strict privacy standards is a pressing challenge.

solution

Addressing the limitations of current data sets, our solution employs powerful AI within a privacy-led framework. It seamlessly integrates unique real-world signals with first-party data, offering organizations a comprehensive understanding of user behavior. This approach bridges the gap between existing data constraints and the potential for holistic insights, all while maintaining strict privacy standards.

problem

Organizations grapple with maximizing the potential of their first-party consumer data due to limited real-world signals and privacy concerns. Current data sets often lack diversity, hindering a comprehensive understanding of user behavior. There's a clear need for a solution that uses powerful AI within a privacy-led framework to seamlessly integrate unique real-world signals with first-party data. Bridging the gap between existing data limitations and the potential for a holistic understanding of user behavior while adhering to strict privacy standards is a pressing challenge.

solution

Addressing the limitations of current data sets, our solution employs powerful AI within a privacy-led framework. It seamlessly integrates unique real-world signals with first-party data, offering organizations a comprehensive understanding of user behavior. This approach bridges the gap between existing data constraints and the potential for holistic insights, all while maintaining strict privacy standards.

problem

Organizations grapple with maximizing the potential of their first-party consumer data due to limited real-world signals and privacy concerns. Current data sets often lack diversity, hindering a comprehensive understanding of user behavior. There's a clear need for a solution that uses powerful AI within a privacy-led framework to seamlessly integrate unique real-world signals with first-party data. Bridging the gap between existing data limitations and the potential for a holistic understanding of user behavior while adhering to strict privacy standards is a pressing challenge.

solution

Addressing the limitations of current data sets, our solution employs powerful AI within a privacy-led framework. It seamlessly integrates unique real-world signals with first-party data, offering organizations a comprehensive understanding of user behavior. This approach bridges the gap between existing data constraints and the potential for holistic insights, all while maintaining strict privacy standards.

The idea for CARBON was sparked by the founders' shared passion for 360° understanding of user behaviour. Enrich first party data with real-world attributes such as brand affinity, home location etc. Deliver superior customer experience and build engaging products

The fusion of the track symbol for 'A' and the footprint symbol for 'O' embodies the platform's journey toward enriching user data. Just as a track traces a path, CARBON navigates through diverse real-world signals, while the footprint represents the eco-friendly, privacy-led approach it adopts. This symbiotic blend mirrors the platform's commitment to leaving a positive impact on user insights without compromising on privacy standards. The logo serves as a visual testament to CARBON's unique ability to tread lightly yet decisively through the intricate landscape of data, leaving an indelible mark on the enriched tapestry of user understanding.

year

2023

timeframe

26 days

tools

Ui, UX & Design

category

UI/UX

The idea for CARBON was sparked by the founders' shared passion for 360° understanding of user behaviour. Enrich first party data with real-world attributes such as brand affinity, home location etc. Deliver superior customer experience and build engaging products

The fusion of the track symbol for 'A' and the footprint symbol for 'O' embodies the platform's journey toward enriching user data. Just as a track traces a path, CARBON navigates through diverse real-world signals, while the footprint represents the eco-friendly, privacy-led approach it adopts. This symbiotic blend mirrors the platform's commitment to leaving a positive impact on user insights without compromising on privacy standards. The logo serves as a visual testament to CARBON's unique ability to tread lightly yet decisively through the intricate landscape of data, leaving an indelible mark on the enriched tapestry of user understanding.

year

2023

timeframe

26 days

tools

Ui, UX & Design

category

UI/UX

The idea for CARBON was sparked by the founders' shared passion for 360° understanding of user behaviour. Enrich first party data with real-world attributes such as brand affinity, home location etc. Deliver superior customer experience and build engaging products

The fusion of the track symbol for 'A' and the footprint symbol for 'O' embodies the platform's journey toward enriching user data. Just as a track traces a path, CARBON navigates through diverse real-world signals, while the footprint represents the eco-friendly, privacy-led approach it adopts. This symbiotic blend mirrors the platform's commitment to leaving a positive impact on user insights without compromising on privacy standards. The logo serves as a visual testament to CARBON's unique ability to tread lightly yet decisively through the intricate landscape of data, leaving an indelible mark on the enriched tapestry of user understanding.

year

2023

timeframe

26 days

tools

Ui, UX & Design

category

UI/UX

The idea for CARBON was sparked by the founders' shared passion for 360° understanding of user behaviour. Enrich first party data with real-world attributes such as brand affinity, home location etc. Deliver superior customer experience and build engaging products

The fusion of the track symbol for 'A' and the footprint symbol for 'O' embodies the platform's journey toward enriching user data. Just as a track traces a path, CARBON navigates through diverse real-world signals, while the footprint represents the eco-friendly, privacy-led approach it adopts. This symbiotic blend mirrors the platform's commitment to leaving a positive impact on user insights without compromising on privacy standards. The logo serves as a visual testament to CARBON's unique ability to tread lightly yet decisively through the intricate landscape of data, leaving an indelible mark on the enriched tapestry of user understanding.

year

2023

timeframe

26 days

tools

Ui, UX & Design

category

UI/UX

01

The landing page of the dashboard, following the selection of data enrichment, features Mapbox's map layer.

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The landing page of the dashboard, following the selection of data enrichment, features Mapbox's map layer.

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The landing page of the dashboard, following the selection of data enrichment, features Mapbox's map layer.

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The landing page of the dashboard, following the selection of data enrichment, features Mapbox's map layer.

02

The data enrichment selection flow.

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The data enrichment selection flow.

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The data enrichment selection flow.

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The data enrichment selection flow.

03

The graphs utilized in CARBON serve as visual interpreters of its groundbreaking approach to data enrichment. By harnessing the power of robust AI within a privacy-centric framework, CARBON seamlessly incorporates a myriad of unique real-world signals into first-party data. These graphs play a pivotal role in illustrating the comprehensive understanding that organizations can achieve regarding user behavior. Graphical representations vividly showcase the bridging of gaps between current data constraints and the vast potential for holistic insights. All this is achieved while upholding stringent privacy standards, making CARBON's visual data representations not just insightful but also a testament to responsible and impactful data enrichment.

03

The graphs utilized in CARBON serve as visual interpreters of its groundbreaking approach to data enrichment. By harnessing the power of robust AI within a privacy-centric framework, CARBON seamlessly incorporates a myriad of unique real-world signals into first-party data. These graphs play a pivotal role in illustrating the comprehensive understanding that organizations can achieve regarding user behavior. Graphical representations vividly showcase the bridging of gaps between current data constraints and the vast potential for holistic insights. All this is achieved while upholding stringent privacy standards, making CARBON's visual data representations not just insightful but also a testament to responsible and impactful data enrichment.

03

The graphs utilized in CARBON serve as visual interpreters of its groundbreaking approach to data enrichment. By harnessing the power of robust AI within a privacy-centric framework, CARBON seamlessly incorporates a myriad of unique real-world signals into first-party data. These graphs play a pivotal role in illustrating the comprehensive understanding that organizations can achieve regarding user behavior. Graphical representations vividly showcase the bridging of gaps between current data constraints and the vast potential for holistic insights. All this is achieved while upholding stringent privacy standards, making CARBON's visual data representations not just insightful but also a testament to responsible and impactful data enrichment.

03

The graphs utilized in CARBON serve as visual interpreters of its groundbreaking approach to data enrichment. By harnessing the power of robust AI within a privacy-centric framework, CARBON seamlessly incorporates a myriad of unique real-world signals into first-party data. These graphs play a pivotal role in illustrating the comprehensive understanding that organizations can achieve regarding user behavior. Graphical representations vividly showcase the bridging of gaps between current data constraints and the vast potential for holistic insights. All this is achieved while upholding stringent privacy standards, making CARBON's visual data representations not just insightful but also a testament to responsible and impactful data enrichment.

.say hello

why don't you come say hi@gokulkrishnan.com

.say hello

why don't you come say hi@gokulkrishnan.com

.say hello

why don't you come say hi@gokulkrishnan.com

.say hello

why don't you come say hi@gokulkrishnan.com